1. Facebook – 2.23 billion MAUs
Facebook is the biggest social media site, with more than two billion people using it every month.Almost the a third of the world’s population! Around 65 million businesses using Facebook Pages and more than six million advertisers actively promoting business through Facebook, which makes it a pretty safe but if you want to have a presence on social media sites.
All content format works great on Facebook.com — text, images, videos, live videos, and Stories so that It’s very easy to get started on Facebook But note that the Facebook algorithm prioritizes content that sparks conversations as well as meaningful interactions between people, especially those from family and friends.
2. YouTube – 1.9 billion MAUs
YouTube is the most popular video-sharing platform where users watching a billion hour of videos every day. To get started, you may create a YouTube channel for your own brand or vlog where you can upload videos for your subscribers to view, like, comment, and share.This is the second biggest social media site, YouTube (owned by Google) is also known as the second largest search engine after google
You can also promote your product and services on YouTube to increase reach on this social Platform.
3. Messenger – 1.3 billion MAUs
Messenger used to be a messaging feature since 2011 within Facebook, and made Facebook Messenger into a standalone app by itself and greatly expanded its features.You can promote your businesses advertise, create chatbots, send newsletters and more through Messenger. Its outstanding features have given businesses a myriad of new ways to engage buyers and connect with their customers.
If you are thinking to use Messenger for your business promotion there are so many ways you can do through Messenger for your marketing.
4. Instagram – 1 billion MAUs
Instagram is asocial media where you can share photo and video thought its app.You can share a wide range of content such as photos, videos, Stories, and live videos. It has also recently introduced IGTV for longer type of videos.
As a brand, you can have it for the business profile, which will provide you rich analytics profile and post and the ability to schedule Instagram posts using third-party tools.
5. Tik Tok – 500 million MAUs
Tik Tok is known as Douyin in China, It rising music video social networking sites. It was the most downloaded app in the first beginning of 2018 and beating Facebook, Instagram, and other social media.The impression is that its similar to Instagram for short music videos although I am sure it is more than that or not. You can record videos 15 to 60 seconds, edit as well as add music and special effects also.
It is most popular in Asia and popularity might spread to the west and other areas. Tiktok recently acquired Musical.ly which is a similar music video social network apps where Coca-Cola once did a successful “Share a Coke and a Song” promotion/marketing.
6. Tumblr – 376 million MAUs
Tumblr is a social networking and micro-blogging site for sharing text, photos, links, videos, audios, and others. You can share a wide range of things on Tumblr from cat photos to art to fashion and so on.On the landing page, a Tumblr blog may look like any other websites. You come across online might be using Tumblr social networking sites!